Author Profile

Sato, Yoshinobu

• Philip Morris U.S.A.: The 2003 Wholesale Price Promotion

  Parry, Mark E.; Sato, Yoshinobu
  Case
• Pampers: The Launch of Pampers Rash Guard (A)

  Parry, Mark E.; Jones, Melanie; Sato, Yoshinobu
  Case
• Philip Morris U.S.A. and Marlboro Friday (A) (Condensed)

  Farris, Paul W.; Parry, Mark E.; Johnson, Richard R.; et al
  Case
• Procter & Gamble, Private-Label Brands, and the Wal-Mart Par...

  Farris, Paul W.; Parry, Mark E.; Johnson, Richard R.; et al
  Case
• McDonald's: The Arch Deluxe Launch (Condensed)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• McDonald's: The Arch Deluxe Launch

  Parry, Mark E.; Sato, Yoshinobu
  Case
• Philip Morris U.S.A. and Marlboro Friday (B)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• W. K. Kellogg Company (B)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• Philip Morris U.S.A. and Marlboro Friday (A)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• W. K. Kellogg Company (A)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• Procter & Gamble: The Wal-Mart Partnership (B)

  Parry, Mark E.; Sato, Yoshinobu
  Case
• Procter & Gamble: The Wal-Mart Partnership (A)

  Parry, Mark E.; Sato, Yoshinobu
  Case