Yahoo! and Customer Privacy
Freeman, R. Edward...
Yahoo! and Customer Privacy
Freeman, R. Edward; Werhane, Patricia H.; Wicks, Andrew C.; Fruscello, Thomas W.; Mead, Jenny
E-0300 | Published January 25, 2007 | 12 pages Case
Collection: Darden School of Business
Product Details
This case explores the larger context of competition among internet companies for market share globally, especially in the emerging Chinese economy, as well as concerns about advancing the core values of the company including user privacy. Specifically, it concerns the decision facing Yahoo! when it is confronted with a request by the Chinese government to release the name of one of its users for alleged violations of Chinese law.
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