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Whirlpool Research And Engineering Divis...

Bodily, Samuel E.,...

Case

Whirlpool Research And Engineering Division (C)

Bodily, Samuel E.; McNair, Jeffrey L.

QA-0211 | Published April 5, 1979 | 3 pages Case

Collection: Darden School of Business

Product Details

Four years after the A and B cases (UVA-QA-0209 and UVA-QA-0210), the annual plan has drifted greatly from that suggested by the analysis in the B case. How can the decision-analysis methodology be simplified to provide routine planning guidance?

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