Sammy Snacks (A)
Laseter, Timothy M...
Sammy Snacks (A)
Laseter, Timothy M.; Eakes, David; Fairchild, Gregory B.
OM-1177 | Published November 10, 2005 Case
Collection: Darden School of Business
Product Details
Sam, a Labrador retriever, is the inspiration behind his owner's retail business that sells super premium pet food. As she expands the company's retail footprint, the founder considers two options with different operational implications.
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