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Online Identities (A) (SPANISH)
Kimball, Paige; Drumwright, Minette Case OB-1424 / Published August 28, 2022 / 2 pages. Collection: Darden School of Business
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This is a Spanish translation of the November 29, 2016 version of UVA-OB-1161. This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values. Undergraduate publishing intern is pressured to create false reader responses in order to boost Amazon search optimizations. Works well with undergraduates, especially in preparing for and/or debriefing internship experiences.




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  • Overview

    This is a Spanish translation of the November 29, 2016 version of UVA-OB-1161. This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values. Undergraduate publishing intern is pressured to create false reader responses in order to boost Amazon search optimizations. Works well with undergraduates, especially in preparing for and/or debriefing internship experiences.

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