Looking for (e)Harmony
Wicks, Andrew C., ...
Looking for (e)Harmony
Wicks, Andrew C.; Mead, Jenny; Shariff, Ikram
BRI-1003 | Published February 14, 2011 | 3 pages Case
Collection: Darden School of Business
Product Details
A growing company has an opportunity to sign a major client: an online dating service. But that service is notorious for having forbidden ads indicating a search for same-sex partnerships. That policy goes against the corporation's own ethics and the personal views of many of its employees. Yet the company needs a large contract such as this one to sustain itself. What should the company decide to do?
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