Falls River
Bourgeois, L. J. I...
Falls River
Bourgeois, L. J. III; Lotze, Christine; Berger, James M.
BP-0341 | Published February 4, 1994 | 26 pages Case
Collection: Darden School of Business
Product Details
This case is about a small "outdoor-adventure" business at a crossroads. The business was originally founded by a man and a woman to serve the counseling and team-building needs of local schools and hospitals. Its discovery by corporate clients presents a "big-business" opportunity. The protagonists, however, are not sure they want to leave the realm of part-time "fun" and enter the realm of potentially lucrative full-time business.
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