Does TripSense Make Sense?
Farris, Paul W., S...
Does TripSense Make Sense?
Farris, Paul W.; Skurnik, Ian; Zimmerman, Alan
M-0757 | Published May 3, 2009 Case
Collection: Darden School of Business
Product Details
This case prompts students to determine how Progressive Insurance can best assess the customer interest, technical feasibility, economic viability, and actuarial justification of TripSense, its usage-based pricing program.
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