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Dell Computadores Do Brasil LTDA

Casey, Natalie, Ro...

Case

Dell Computadores Do Brasil LTDA

Casey, Natalie; Rodriguez, Peter L.

BP-0482 | Published June 3, 2005 | 16 pages Case

Collection: Darden School of Business

Product Details

At the end of the 1990s, when Dell's stock was rising rapidly, the company considered expansion to Brazil, the largest economy in Latin America. This case examines Dell's rationale for establishing production facilities in Brazil and, in particular, focuses on the relationship between economic policies, developmental issues, and Dell's decision.

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