Author Profile

Lyman, Frank
LifeMinders.com
Lyman, Frank; Adams, Marjorie E.
M-0599 | Published September 01, 1999 | 11 pages Case
Collection: Darden School of Business
This case will help students to understand more deeply the organizational issues facing a start-up firm. Specifically, the case deals with the tension of trying to be responsive to the market and to ... Read More