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British Airways-USAir: Structuring A Glo...

Isabella, Lynn A.,...

Case

British Airways-USAir: Structuring A Global Strategic Alliance (B)

Isabella, Lynn A.; Spekman, Robert E.; MacAvoy, Thomas C.; Forbes, Ted

OB-0585 | Published August 24, 1995 | 9 pages Case

Collection: Darden School of Business

Product Details

This case, a follow-up to the A case (OB-0584), presents the decisions made by the coordination team and provides a vehicle to discuss their appropriateness.

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