Author Profile
Telegdy, Fred
Strategic Planning at the New York Botanical Garden
Liedtka, Jeanne M.; West, June A.; Gibbs, Shea; Seale, Kris; Telegdy, Fred
BP-0566 | Published August 22, 2023 | 16 pages Case
Collection: Darden School of Business
This richly detailed case traces the formulation and implementation of strategic plans for the New York Botanical Garden (NYBG), and profiles the highly inclusive and original planning process NYBGs l... Read More
Wm. Wrigley Jr. Company and Mars, Incorporated: Merger Negotiation Application (SIMULATION)
Loutskina, Elena; Telegdy, Fred; Lehmbeck, Chris; Hedlund, Peter
F-1708 | Published December 05, 2013 | 0 pages Case
Collection: Darden School of Business
The cases "Wm. Wrigley Jr. Company" (UVA-F-1607) and "Mars, Incorporated" (UVA-F-1612) serve as two sides of a merger negotiation exercise set in April 2008. Students are asked to represent either M... Read More