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The Gail Palmer Ashton Graduate School o...

Haskins, Mark E.

Case

The Gail Palmer Ashton Graduate School of Business: The Balanced Scorecard Initiative (SPANISH)

Haskins, Mark E.

C-2423 | Published June 28, 2016 | 5 pages Case

Collection: Darden School of Business

Product Details

This is a Spanish translation of the June 15, 2009, version of UVA-C-2267. This case presents students with an opportunity to develop a set of performance metrics based on four strategic goal statements. The setting is a highly ranked U.S. MBA program. Students are given some basic, limited-but-sufficient contextual information about the school to get a sense of its heritage, avowed differentiating characteristics, and important foci.

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