The Gail Palmer Ashton Graduate School o...
Haskins, Mark E.
The Gail Palmer Ashton Graduate School of Business: The Balanced Scorecard Initiative
C-2267 | Published August 10, 2007 | 5 pages Case
Collection: Darden School of Business
Product Details
This case presents students with an opportunity to develop a set of performance metrics based on four strategic goal statements. The setting is a highly ranked U.S. MBA program. Students are given some basic, limited-but-sufficient contextual information about the school to get a sense of its heritage, avowed differentiating characteristics, and important foci.
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