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Taylor, Laure

We Can Hear You Now (A): A Customer Survey Design for a Six Sigma Project at Crutchfield Corp.

Landel, Robert D.; Taylor, Laure; Zimmerman, Alan

OM-1340 | Published December 17, 2007 | 11 pages Case

Collection: Darden School of Business

Appropriate for marketing and operations management courses. The director of CS at a customer-focused catalog electronics company has asked a Six Sigma Black Belt for assistance in evaluating several ... Read More

We Can Hear You Now (B): Voice of the Customer Project at Crutchfield Corp.

Landel, Robert D.; Taylor, Laure; Zimmerman, Alan

OM-1343 | Published January 17, 2007 | 26 pages Case

Collection: Darden School of Business

Appropriate for marketing and operations management courses. The director of customer service in an electronics catalog business has asked a Six Sigma Black Belt for assistance in evaluating several i... Read More