Author Profile

Author Image

Shively, Daniel

Netflix, Inc.: The Mouse Strikes Back

Venkatesan, Rajkumar; Gibbs, Shea; Shively, Daniel

M-0975 | Published August 23, 2019 | 7 pages Case

Collection: Darden School of Business

In 2017, Disney announced that in 2019 it would launch Disney Plus, a subscription-based streaming video service that promised to rival Netflix, the dominant player in the market. This was the latest ... Read More

Netflix, Inc.: The Customer Strikes Back

Venkatesan, Rajkumar; Shively, Daniel

M-0834 | Published July 30, 2012 | 7 pages Case

Collection: Darden School of Business

This case is an updated version of "Netflix Inc.: DVD Wars" (UVA-M-0763), and was written as a replacement for it. A financial analyst is asked to appraise the value of Netflix's stock at a time of u... Read More