Rohner Textiles: Cradle-to-Cradle Innova...
Larson, Andrea, Yo...
Rohner Textiles: Cradle-to-Cradle Innovation and Sustainability
ENT-0085 | Published December 6, 2006 | 5 pages Case
Collection: Darden School of Business
Product Details
This minicase is one of 10 in a set of short cases written to illustrate the business benefits companies realize through adopting sustainable business strategies. This case describes the supply chain management and internal changes by Swiss firm Rohner, a commercial fabric manufacturer, as it transformed its strategy from conventional production to benign fabric based on the application of cradle-to-cradle design. The case illustrates the way firms can turn sustainability ideas into growth and differentiation opportunities.
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