Author Profile
Ring, Stephanie
Whole Foods Market and Wild Oats Merger
Bourgeois, L. J. III; Aprill, Chris; Payne, Daniel; Ring, Stephanie; Strauss, Kristin
BP-0533 | Published December 23, 2008 | 14 pages Case
Collection: Darden School of Business
Whole Foods and Wild Oats were both natural- and organic-food stores that competed for similar customers on values such as high-quality and healthy products, excellent customer service, knowledge of p... Read More
