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Monroe, Garth
JetBlue Airways IPO Valuation
Schill, Michael J.; Owen, John; Monroe, Garth; Cui, Cheng
F-1415 | Published August 20, 2003 | 19 pages Case
Collection: Darden School of Business
This case examines the April 2002 decision of JetBlue management to price the initial public offering of JetBlue stock during one of the worst periods in airline history. The case outlines JetBlue's i... Read More