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Malodia, Suresh

Discovery IQ by GE: Launching Super Value PET/CT Scanner

Jaiswal, Anand Kumar; Malodia, Suresh

IIMA-MAR0495 | Published March 31, 2018 | 23 pages Case

Collection: Indian Institute of Management, Ahmedabad

GE Healthcare's strategy was to change the face of healthcare infrastructure in India by making healthcare accessible in all parts of the country and affordable to all sections of the society. After ... Read More

GE in India: Changing Healthcare

Malodia, Suresh; Jaiswal, Anand Kumar

IIMA-MAR0476 | Published January 07, 2016 | 24 pages Case

Collection: Indian Institute of Management, Ahmedabad

GE Healthcare was on a continuous lookout for investing into new and innovative super value products for the Bottom of the Pyramid markets in India. A Read More