Author Profile

Author Image

Lennon, Richard

Brown-Forman: Profiting on Corporate Computing

Allen, Brandt R.; Lennon, Richard

IT-0011 | Published September 12, 1996 | 27 pages Case

Collection: Darden School of Business

Brown-Forman installed a profit-center control system for its information services department (IS) in 1991. The results were dramatic: costs were flattened, backlogs disappeared, and cooperation impro... Read More