Author Profile
Koehn, Daryl
Snow Brand Milk Products (C): 2009—Remaining Challenges
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, Regina
E-0349 | Published February 26, 2010 | 2 pages Case
Collection: Darden School of Business
The turnaround at Snow Brand Milk Products was a real learning experience for all involved. The lessons were many, and while prioritizing them was difficult, it seemed clear that the most significant ... Read More
Snow Brand Milk Products (A): Assessing the Possibility for Revitalization
Werhane, Patricia H.; Mead, Jenny; Saito, Akira; Koehn, Daryl; Wolfe, Regina
E-0347 | Published February 26, 2010 | 11 pages Case
Collection: Darden School of Business
This three-case series, set in Japan, explores corporate responsibility and brand rebuilding in the face of a serious crisis. Suitable for MBA, executive education, and undergraduate students, it depi... Read More
Snow Brand Milk Products (B): Reform and Revitalization Efforts
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, Regina
E-0348 | Published February 26, 2010 | 7 pages Case
Collection: Darden School of Business
This case outlines the turnaround efforts Snow Brand undertook to address its grave missteps: shifting to a consumer-oriented, integrity-focused management style; providing greater transparency and co... Read More