Author Profile
Gupta, Aashish
Zerodha - A Success Story(A)
Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish
IIMA-PROD0319(A) | Published June 13, 2018 | 11 pages Case
Collection: Indian Institute of Management, Ahmedabad
Technology has come a long way in the financial industry since the days of hard share certificates. The industry has been evolving at a very fast pace Read More
Zerodha - A Success Story(B)
Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish
IIMA-PROD0319(B) | Published November 17, 2017 | 4 pages Case
Collection: Indian Institute of Management, Ahmedabad
The transparency and consistency of Zerodha provided them mileage and the business model certainly disrupted the Indian brokerage industry. The zero-c Read More