Author Profile
Feldman, Pnina
A New Vision for BBQ?
Feldman, Pnina; Halversen, Jeremy
OM-1839 | Published October 09, 2025 | 14 Pages Case
Collection: Darden School of Business
Vision BBQ is a midsize restaurant in downtown Charlottesville, Virginia. The cofounders began by serving barbecue at pop-up events at popular Charlottesville locations and ultimately moved into a 14-... Read More
Lyft and Autonomous Vehicles: A Fast Lane to Growth?
Feldman, Pnina; Kalogeropoulos, Demitri
OM-1846 | Published September 19, 2025 | 9 Pages Case
Collection: Darden School of Business
This case explores Lyft’s strategic position in the autonomous vehicle (AV) industry as it competes against ride-sharing market leader Uber. It introduces Jeremy Bird, executive vice president of driv... Read More
Southwest Airlines: The Next Frontier (JAPANESE)
Feldman, Pnina; Chao, Raul O.; Goldberg, Rebecca
OM-1843 | Published June 18, 2025 | 12 Pages Case
Collection: Darden School of Business
This is a Japanese translation of the February 13, 2025 version of UVA-OM-1816. In June 2024, Elliott Investment Management L.P. (EIM) purchased a $1.9 billion stake in Southwest Airlines Co. (LUV), r... Read More
Southwest Airlines: The Next Frontier
Feldman, Pnina; Chao, Raul O.; Goldberg, Rebecca
OM-1816 | Published February 13, 2025 | 9 pages Case
Collection: Darden School of Business
In June 2024, Elliott Investment Management L.P. (EIM) purchased a $1.9 billion stake in Southwest Airlines Co. (LUV), representing approximately 11.3% of LUV’s market capitalization, making EIM and V... Read More
Can Zara Fast-Forward Fashion?
Feldman, Pnina; Chao, Raul O.; Goldberg, Rebecca
OM-1817 | Published February 13, 2025 | 12 Pages Case
Collection: Darden School of Business
Zara, one of the brands under global retail apparel company Industria de Diseño Textil, S.A. (Inditex), made its name in the 1990s as the leader in fast fashion by pioneering a new product-development... Read More
Thin Markets, Strategic Moves: Pricing Dynamics in Google’s Sponsored Search
Albert, Michael; Popescu, Dana; Feldman, Pnina; Chinnaswamy, Trent
QA-0974 | Published August 13, 2024 | 7 pages Case
Collection: Darden School of Business
Based on public sources and written to include the fictionalized thoughts of Tomás Claro, a mid-level product manager at Alphabet Inc. (Google), this case offers a launching point into the discussion ... Read More
Queueing Fundamentals
OM-1802 | Published February 19, 2024 | 6 pages Technical Note
Collection: Darden School of Business
This note examines queuing fundamentals and introduces a basic model, variability in systems (arrivals and service processes), and approaches to measure and reduce it. The material also includes pract... Read More