Burroughs Wellcome and the Pricing of AZ...
Liedtka, Jeanne M.
Burroughs Wellcome and the Pricing of AZT (B)
E-0075 | Published June 23, 1991 | 3 pages Case
Collection: Darden School of Business
Product Details
This case provides an opportunity to assess a management system that focuses on the quality of employee involvement, customer service, and continuous improvement.
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