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B Corporation: A New Sustainable Business Model
Meier, Mark; Larson, Andrea Technical Note ENT-0155 / Published May 10, 2010 / 10 pages. Collection: Darden School of Business
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Product Overview

This note provides background on a new certification process for B Corporations that enables companies to assess, compare, and protect the sustainability practices they integrate into corporate strategy. B Corporation status explicitly acknowledges stakeholder strategies and helps companies preserve triple bottom line accountability when and if they are sold/acquired.



Learning Objectives

This case is intended to -inform students about emerging trends in the sustainable business space and -help students understand the new pressures on, and opportunities for, companies that pursue sustainability strategies and want to institutionalize their stakeholder approach to growth


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  • Overview

    This note provides background on a new certification process for B Corporations that enables companies to assess, compare, and protect the sustainability practices they integrate into corporate strategy. B Corporation status explicitly acknowledges stakeholder strategies and helps companies preserve triple bottom line accountability when and if they are sold/acquired.

  • Learning Objectives

    Learning Objectives

    This case is intended to -inform students about emerging trends in the sustainable business space and -help students understand the new pressures on, and opportunities for, companies that pursue sustainability strategies and want to institutionalize their stakeholder approach to growth