Business Case Studies & Business Publications

ASHOK LEYLAND: SHATTERED DREAMS — TRANSF...

Kannan Srikanth, G...

Case

ASHOK LEYLAND: SHATTERED DREAMS — TRANSFORMATION FOR SURVIVAL (COMBINED VERSION)

Kannan Srikanth; Geetika Shah

ISB117 | Published July 27, 2018 | 22 pages Case

Collection: Indian School of Business

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Learning Objectives

Case A & B have also been made available in a combined version.

1. To examine the challenges in managing an aggressive vision for growth. 2. To illustrate how a firm’s performance and survival is impacted in a recessionary environment with declining industry factors. 3. To evaluate business turnaround and recovery strategies available to firms operating in challenging economic conditions. 4. To discuss the challenges in implementing and adjusting to tough strategies that would eventually take the firm on a path of recovery.