Business Case Studies & Business Publications

What Kind of Business Case Studies Are W...

Yemen, Gerry

Technical Note

What Kind of Business Case Studies Are We Writing?

Yemen, Gerry

PHA-0064 | Published April 13, 2012 Technical Note

Collection: Darden School of Business

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What is the difference between a research paper and a business case study? Are all good business cases decision-focused? This note provides a brief description of field-based, research-based, and armchair cases. It also reviews the notion of a descriptive or evaluative case. Although the material was written to generate a discussion of what a business case study is for case writing workshops, it is useful for those who are new to case writing?students and faculty.

•Distinguish the difference between a research paper and business case study •Examine various types of business case studies •Explore decision-based and descriptive cases