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Thinking Strategically About Communication
West, June A. Technical Note BC-0158 / Published October 23, 2001 / 5 pages.
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Product Overview

This note offers a four-step framework for writing business letters, reports, and proposals. It advises the writer to consider purpose, audience, channel, and message structure when drafting managerial communications, and offers effective strategies for dealing with common communication challenges.

  • Overview

    This note offers a four-step framework for writing business letters, reports, and proposals. It advises the writer to consider purpose, audience, channel, and message structure when drafting managerial communications, and offers effective strategies for dealing with common communication challenges.

  • Learning Objectives