You have no items in your shopping cart.

Communicating in Organizations in the Digital Age
West, June A.; Ivanisov, Zakhar Technical Note BC-0243 / Published July 9, 2012 / 12 pages. Collection: Darden School of Business
Format Price Quantity Select
PDF Download
$6.95
Printed Black & White Copy
$7.25

Product Overview

Internal communication in organizations has been significantly changing under the influence of the latest advancements in the digital space. Recently published research suggests that the majority of companies use internal communication for a variety of purposes, including helping employees understand the business and providing performance information. This technical note examines the importance of social media used for internal purposes, provides relevant examples from companies taking leading positions in adopting social media technologies, and presents an overview of the existing internal social media tools that are commonly used in organizations.




  • Videos List

  • Overview

    Internal communication in organizations has been significantly changing under the influence of the latest advancements in the digital space. Recently published research suggests that the majority of companies use internal communication for a variety of purposes, including helping employees understand the business and providing performance information. This technical note examines the importance of social media used for internal purposes, provides relevant examples from companies taking leading positions in adopting social media technologies, and presents an overview of the existing internal social media tools that are commonly used in organizations.

  • Learning Objectives