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Coastwide Labs: Product and Strategy Red...

Larson, Andrea, Yo...

Case

Coastwide Labs: Product and Strategy Redesign in Commerical Cleaning Products

Larson, Andrea; York, Jeff

ENT-0096 | Published January 31, 2006 | 6 pages Case

Collection: Darden School of Business

Product Details

This is a minicase, one of 10 in a set of short cases written to illustrate the business benefits companies realize through adopting sustainable business strategies. The Coastwide Labs minicase traces the development of a successful sustainability strategy implemented by an industrial and commercial cleaning products company.

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