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Coastwide Labs: Product and Strategy Redesign in Commerical Cleaning Products
Larson, Andrea; York, Jeff Case ENT-0096 / Published January 31, 2006 / 6 pages. Collection: Darden School of Business
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Product Overview

This is a minicase, one of 10 in a set of short cases written to illustrate the business benefits companies realize through adopting sustainable business strategies. The Coastwide Labs minicase traces the development of a successful sustainability strategy implemented by an industrial and commercial cleaning products company.




  • Videos List

  • Overview

    This is a minicase, one of 10 in a set of short cases written to illustrate the business benefits companies realize through adopting sustainable business strategies. The Coastwide Labs minicase traces the development of a successful sustainability strategy implemented by an industrial and commercial cleaning products company.

  • Learning Objectives