Author Profile
Hartman, Laura P.
Transforming Education in Rural Haiti: Intel and L'Ecole de Choix
Werhane, Patricia H.; Albert, Pauline J.; Archer, Crina; Hartman, Laura P.; Mead, Jenny
E-0385 | Published May 09, 2013 | 33 pages Case
Collection: Darden School of Business
This case tells the story of the Intel Corporation's collaboration with a nonprofit school in rural Haiti, l'Ecole de Choix (the School of Choice). Choix was already facing daunting educational challe... Read More
Transformational Gaming: Zynga's Social Strategy (B)
Werhane, Patricia H.; Mead, Jenny; Hartman, Laura P.; Christmas, Danielle
E-0361 | Published May 17, 2012 | 21 pages Case
Collection: Darden School of Business
The B case of this three-case series outlines how Mark Pincus, with help from his sister Laura Hartman, began to implement his new brand of social strategy. Initial steps included two partnerships: (1... Read More
Transformational Gaming: Zynga's Social Strategy (C)
Werhane, Patricia H.; Mead, Jenny; Hartman, Laura P.; Christmas, Danielle
E-0362 | Published May 17, 2012 | 13 pages Case
Collection: Darden School of Business
Following the May 2010 Sweet Seeds campaign, Zynga announced that it would expand its FATEM partnership to build a school for children in Haiti who had been affected by the devastating earthquake in J... Read More
Transformational Gaming: Zynga's Social Strategy (A)
Werhane, Patricia H.; Mead, Jenny; Hartman, Laura P.; Christmas, Danielle
E-0360 | Published May 11, 2012 | 3 pages Case
Collection: Darden School of Business
In January 2009, Mark Pincus, founder and CEO of the immensely popular and successful Zynga Game Network met with his sister Laura Hartman, DePaul University business ethics professor, to discuss buil... Read More
Procter & Gamble: Children's Safe Drinking Water (A)
Werhane, Patricia H.; Hartman, Laura P.; Sheehan, Justin; Mead, Jenny
E-0314 | Published March 24, 2008 | 5 pages Case
Collection: Darden School of Business
In 1995, Procter & Gamble (P&G) scientists began researching methods of water treatment for use in communities facing water crises. P&G, one of the world's largest consumer products companies, was int... Read More
Procter & Gamble: Children's Safe Drinking Water (B)
Werhane, Patricia H.; Hartman, Laura P.; Sheehan, Justin; Mead, Jenny
E-0315 | Published March 24, 2008 | 8 pages Case
Collection: Darden School of Business
In 1999, P&G purchased?through the acquisition of Recovery Engineering in a $265 million deal?PUR Water Filtration System, a point-of-use water filtration system. The PUR water filtration system used ... Read More
BHP Billiton and Mozal (A)
Werhane, Patricia H.; Hartman, Laura P.; Mead, Jenny
E-0316 | Published March 24, 2008 | 2 pages Case
Collection: Darden School of Business
BHP Billiton, the world's largest diversified resource company at the start of the 21st century, began a feasibility study in 1995 for building an aluminum smelter project in the Maputo province in so... Read More
BHP Billiton and Mozal (B)
Werhane, Patricia H.; Hartman, Laura P.; Mead, Jenny
E-0317 | Published March 24, 2008 | 10 pages Case
Collection: Darden School of Business
BHP Billiton began construction of Phase 1 of the Mozal aluminum smelter in 1998. Because of the challenges that the community presented, BHP Billiton and its partners created the Mozal Community Deve... Read More
Started as Crew (B): Darlene Calhoun and McDonald's
Werhane, Patricia H.; Hartman, Laura P.; Sheehan, Justin; Mead, Jenny
E-0309 | Published February 29, 2008 | 3 pages Case
Collection: Darden School of Business
McDonald's Corporation, the behemoth of the fast food industry, has taken its share of criticism—even ridicule—over the years. The image of the company suffered as the public began to perceive its job... Read More
Started as Crew (C): McDonald's Strategy for Corporate Success and Poverty Reduction
Werhane, Patricia H.; Wolfe, Regina; Hartman, Laura P.; Sheehan, Justin; Mead, Jenny
E-0310 | Published February 29, 2008 | 21 pages Case
Collection: Darden School of Business
From the early 1970s to the beginning of the 21st century, multinational corporations (MNCs) had increasingly participated in the reduction of poverty as part of their business strategies. Such partic... Read More
Started as Crew (A): Jan Fields and McDonald's
Werhane, Patricia H.; Hartman, Laura P.; Sheehan, Justin; Mead, Jenny
E-0308 | Published February 27, 2008 | 7 pages Case
Collection: Darden School of Business
McDonald's Corporation, the behemoth of the fast food industry, has taken its share of criticism—even ridicule—over the years. The image of the company suffered as the public began to perceive its job... Read More