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Virginia Craftsmen, Inc.
Smith, C. Ray; Sowers, James Case G-0286 / Published March 8, 2001 / 18 pages.
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Product Overview

This case is intended to help students understand the complexities in selling or attempting to turn around an unprofitable business. Some of the issues involved are: (1) valuing a private company that has lost money for several years and has few tangible assets, (2) controlling costs and developing pricing strategies, (3) key factors necessary to turn around a cash-poor private company.




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  • Overview

    This case is intended to help students understand the complexities in selling or attempting to turn around an unprofitable business. Some of the issues involved are: (1) valuing a private company that has lost money for several years and has few tangible assets, (2) controlling costs and developing pricing strategies, (3) key factors necessary to turn around a cash-poor private company.

  • Learning Objectives