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Sonvilier Pen Company: An Outsourcing Decision
Simko, Paul J.; Haskins, Mark E. Case C-2406 / Published February 1, 2018 / 8 pages.
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Product Overview

Sonvilier Pen is an elite manufacturer of high-quality ballpoint and fountain pens, producing over three million units annually. Six months earlier, the COO for Sonvilier Pen had gotten a proposal to outsource two pen components to Li Manufacturing, a specialist in the molding and production of intricate metals, located in southeastern China. The proposal was intriguing, but there were a number of factors for the COO to consider before making a decision.


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  • Overview

    Sonvilier Pen is an elite manufacturer of high-quality ballpoint and fountain pens, producing over three million units annually. Six months earlier, the COO for Sonvilier Pen had gotten a proposal to outsource two pen components to Li Manufacturing, a specialist in the molding and production of intricate metals, located in southeastern China. The proposal was intriguing, but there were a number of factors for the COO to consider before making a decision.

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