This exercise walks students through using conjoint analysis to determine customer preferences and price sensitivity using the example of car sales. It includes steps to determine attribute levels, holdout concepts, training concepts, part-worth utilities, and validating the results. The students are tasked with designing their own conjoint experiment using the associated Excel workbook.
This case, a follow-up to "The Virginia Journal of International Law (A)" (UVA-OM-1640) continues the story of the Virginia Journal of International Law (VJIL), a student-edited law review at the University of Virginia School of Law. It reveals the work the publication team put in to understand the root causes of its problems and implement countermeasures to standardize and sustain improvement. Su
Established in 1959, the Virginia Journal of International Law (VJIL) was a student-edited law review at the University of Virginia School of Law. It was among the world's most influential international law journals, and pieces published in the journal had been cited by the Supreme Court of the United States and the International Court of Justice, among many other highly prestigious courts. Despit
Senior Change Manager Fredrick Martin and the UVA HR leadership team are tasked with the implementation of Ufirst, a project that will merge more than 70 HR programs and 11 distinct HR offices in both the academic division and the health system into a single, seamless HR operation. Ufirst will also leverage new technology that will enable HR self-service for approximately 30,000 employees. It is a
The "Valuing Early Stage Companies" video series consists of seven videos, each about six minutes in length, that focus primarily on the differences between the venture capital (VC) method of valuation and the net present value (NPV) method of valuation. In addition, this introduction presents an overview of the role that VC firms can play in providing capital to early stage firms, and an explanat
This case tells the story of Carlos Zuleta's philosophies toward Lean transformations in the country of Colombia. First, he describes the transformation at Porvenir, a Colombian private pension fund administrator that applied Lean to reduce the lead time from when a customer became eligible for pension payments to the moment they received their first payment. Then he describes his transition t
This public-sourced case offers the experiences of a storied American company to set the stage for an analysis of a company that missed some serious trends in the marketplace and a leader's change reputation within that context. The situation provides an opportunity to explore how to think about and approach a change that involved numerous complex issues such as new products, different competitors
This case stars Long Wan, chairman and CEO of Shuanghui International (Shuanghui), as he works through the postmerger integration of the newly acquired US-based Smithfield Foods (Smithfield). Wan must address many potential hurdles as he sought to integrate two very different companies, on two different continents, separated by a world of cultural and political differences. With its headquarters i
This public-sourced case uses Facebook, the legendary social media platform, to unfold circumstances that allow an analysis of the firm's privacy risk around its marketing tools and use of collected consumer data.
Although Facebook had made progress on providing users more transparency around how it operated, how policies were enforced, and how shared data has been collected since 2018, challenge
In 2018, AB InBev was a widely recognized global leader of the beer industry. It had patiently built a global presence and a broad brand portfolio through carefully selected mergers and acquisitions of brewers, from small local craft breweries to large multinationals. The corporate treasury team was always the tip of the spear, securing the proper financing that enabled this aggressive growth stra
This video on valuing early stage companies presents how the venture capitalists calculate the share price for the Series A round of investment. The hypothetical company UltraTech, Inc., is used to calculate and confirm the share price used in the VC investment.
Using the adjusted equity share, venture capitalists calculate the share price after dilution of round B and round C for the early stage investment into the fictitious company UltraTech, Inc.
This video introduces the "Valuing Early Stage Companies" video series. This series consists of seven videos, each about six minutes in length, that primarily focus on the differences between the venture capital (VC) method of valuation and the net present value (NPV) method of valuation. In addition, this introduction presents an overview of the role that VC firms can play in providing capital to
This video introduces the net present value (NPV) method as a technique for valuing a privately held company. This video estimates the value of a fictitious company, UltraTech, Inc., using NPV. This video also compares how the cost of capital is used to discount risk using both the NPV method and the VC method, and what accounts for the difference.
This video illustrates the different assumptions used with regard to cash flows between the VC method of valuing an early stage company and the NPV method of valuing an early stage company. Using NPV to value the fictitious company UltraTech, Inc., net cash flows are discounted to account for the risk of failure.
This video discusses how venture capitalists arrive at an exit terminal value for an investment in an early stage company. A reasonable terminal value is established using a liquidity-adjusted PE ratio and EBITDA multiple for the fictitious company UltraTech, Inc.
This video illustrates a six-step process for ensuring that venture capitalists maintain their equity ownership through subsequent round B and round C investments. Using the fictitious company UltraTech, Inc., venture capitalists calculate the required increase in their original equity ownership to prevent dilution through subsequent investments.
This video on valuing early stage companies presents the four-step process that VC firms use to determine the percentage of equity ownership they require to make a Series A investment in an early stage company. The video walks step-by-step through a hypothetical example for the company UltraTech, Inc.
A consultant experienced in developing predictive models for his clients to improve business operations, Everett Blake, was working with the Richardson Eye Care and Surgery Center (RECSC), which wanted to explore ways to improve its no-show rate, classifying a "no-show" as an appointment not kept without 24-hours' notice. After running variables through an XGBoost model, Blake's company had identi
The Strategist's Toolkit is designed for anyone needing to engage in any kind of strategic planning exercise: basic or advanced. Paired with case studies, the toolkit trains adherents to think strategically by developing a mechanized way to think through problems. With practice, readers will develop a seamless process for analyzing strategic problems and presenting coherent solutions. Arranged in
This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values.
This case is a foundational exercise for the GVV approach, designed to help students identify the motivators,
enablers, and inhibitors that are most salient for them as individuals when it comes to voicing and acting u
This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values.
This case is about how choice becomes possible after recognizing and naming an argument and reducing its power because it is no longer unconscious or assumed; you have made it discussable and even put it into play with
This case contains two roles, one for each person in a two-party negotiation. They are relatively short in length and can be read in class just prior to negotiating. This learning activity is appropriate for teaching negotiation skills to a broad audience, including undergraduate and graduate business school students, adult learners, and in corporate university settings.
At first glance, there is
This case contains two roles, one for each person in a two-party negotiation. They are relatively short in length and can be read in class just prior to negotiating. This learning activity is appropriate for teaching negotiation skills to a broad audience, including undergraduate and graduate business school students, adult learners, and in corporate university settings.
At first glance, there is
This case provides a minimum threshold and a range of value for a contract for janitorial services in an office building. A variety of facts are presented that negotiators can choose to pay more or less attention to when planning and conducting their negotiation. Mitchell, a shift supervisor, has been temporarily empowered to conduct the negotiation on behalf of his supervisor, Robert Eckhart, who
This case provides a minimum threshold and a range of value for a contract for janitorial services in an office building. A variety of facts are presented that negotiators can choose to pay more or less attention to when planning and conducting their negotiation. Mitchell, a shift supervisor, has been temporarily empowered to conduct the negotiation on behalf of his supervisor, Robert Eckhart, who
In December 1938, US president Franklin D. Roosevelt (FDR) contemplated recent setbacks that challenged the viability of his program of economic recovery, popularly called the "New Deal." Various achievements and defeats in the first three years of his administration energized his supporters and galvanized a diverse opposition of conservatives, populists, and extremists—who believed FDR had gone t
Cinda Klickna, trustee of the State of Illinois Teachers' Retirement System (TRS), was preparing to vote in June 2019 on a proposed $75 million investment in a new fund being raised by First Light Capital (FLC), a midsized buyout firm. Illinois had been under financial pressure for some time, and TRS, the state's largest public pension, was seriously underfunded. In 2012, TRS's board began a plan
This case follows Jason, a high school student who is looking forward to going to college. He is an excellent student and a basketball star, which allowed him to receive two full-ride scholarships: the first to play Division 1 basketball at Pennsylvania State University (Penn State) and the second to attend the University of Virginia (UVA). This leaves Jason with a huge decision to make. Should he
This case contains two briefs, one for each person in a two-party negotiation. They are relatively short in length and can be read in class just prior to a mock negotiation. This learning activity is appropriate for teaching negotiations skills to a broad audience, including undergraduate and graduate business school students, adult learners in a variety of settings, and in a corporate university.
This case contains two briefs, one for each person in a two-party negotiation. They are relatively short in length and can be read in class just prior to a mock negotiation. This learning activity is appropriate for teaching negotiations skills to a broad audience, including undergraduate and graduate business school students, adult learners in a variety of settings, and in a corporate university.
This case, based on general business experience, casts students in the role of analyzing the financial effects of a possible outsourcing decision. Lee and Marcia Mills, owners of LeMar Outdoor Play Products, Ltd. (LOPP), a Canadian company that designs, manufactures, and installs outdoor play equipment, are faced with a decision pertaining to whether LOPP should outsource the company's back-office
On June 16, 2017, PerkinElmer, Inc., announced that it would acquire EUROIMMUN Medizinische Labordiagnostika AG (EUROIMMUN), thus making EUROIMMUN an official subsidiary of PerkinElmer. Students are expected to consider strategic motivations behind the acquisition, from the perspectives of both parties, as well as the risks associated with such an acquisition. In addition, they should be able to p
This short case challenges students to review an array of corporate financial metrics and to match them to one of 13 listed industries. As such, students must use their intuition and common sense pertaining to the distinctive characteristics of, and the key differences between, the 13 named industries, and then identify the financial metrics that are most indicative of those traits.
This case describes the situation of Tesla, Inc. (Tesla), in mid-2019. Tesla had just successfully launched the more affordable Model 3, but sales of the most expensive and profitable Models X and S were stagnant. In order to incentivize the sales of these luxury models, Tesla recently brought back free Supercharging for life for customers purchasing Models X or S. The case provides information ab
This case uses the California Public Employees' Retirement System (CalPERS) to set the stage for unfolding an analysis of economics and values in the decision to divest tobacco stocks and bonds from the internally managed portion of the CalPERS portfolio. Written from public sources, it offers a discussion about fiduciary responsibility for long-term retirement security and investment policies aro
This case uses the California Public Employees' Retirement System (CalPERS) to set the stage for unfolding an analysis of economics and values in the decision to divest tobacco stocks and bonds from the internally managed portion of the CalPERS portfolio. Written from public sources, it offers a discussion about fiduciary responsibility for long-term retirement security and investment policies aro
This case set draws on a summer internship in brand management to outline potential steps in bringing a new food product to life. While there are general guidelines to the new product (brand, grocery aisle, and target market), the rest of the product development is up to the team of marketers and research and developers. The assignment is split into three parts to give students the opportunity to
This case set draws on a summer internship in brand management to outline potential steps in bringing a new food product to life. While there are general guidelines to the new product (brand, grocery aisle, and target market), the rest of the product development is up to the team of marketers and research and developers. The assignment is split into three parts to give students the opportunity to
This case set draws on a summer internship in brand management to outline potential steps in bringing a new food product to life. While there are general guidelines to the new product (brand, grocery aisle, and target market), the rest of the product development is up to the team of marketers and research and developers. The assignment is split into three parts to give students the opportunity to
This brief note provides a description of the A3 report, a classic problem-solving methodology associated with the Toyota Production System. A3 thinking may be used for many activities, including problem solving, proposal writing, and status reporting. The six elements of an A3 report are described briefly.
This technical note explains how to account for leases under Accounting Standards Codification 842. This new addition to US generally accepted accounting principles became effective for fiscal years beginning after December 15, 2019. The note provides broad treatment for how a lessee will account for a short-term, operating, and financing lease, and how a lessor will account for short-term and sal
On October 25, 1847, British prime minister John Russell met with his cabinet to review a deepening financial crisis and to weigh proposals for government response. Chief among these were two proposals. The first was to suspend the Bank Charter Act of 1844 in order to permit the Bank of England to discount more freely and to issue banknotes in greater volume than the Act allowed. In recent days, d
