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GMAC: The Pipeline
Davidson, Martin N.; Yemen, Gerry Case PHA-0060 / Published January 21, 2009 / 5 pages.
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Product Overview

To heighten awareness of an MBA degree as a viable option for minority students, this case presents a fictional account of two college friends weighing their postgraduate options. With the goal of increasing the pipeline of graduates from underrepresented groups?mainly African Americans, Hispanics, and Native Americans?who opt to pursue advanced degree in business, a team of 16 strategic partners joined forces with Graduate Management Admissions Council (GMAC), the nonprofit developer of standardized admission exams for business school. Data from their investigations are discussed in a manner relevant and accessible to high school and college students. Suitable for high school college preparation and undergraduate level classes, this case will help generate ideas about what it would take to get more minority students into graduate business programs.

Learning Objectives

?Help potential minority business students understand there are many different paths to earning an MBA ?Encourage college students from underrepresented groups to explore MBA degree options

  • Overview

    To heighten awareness of an MBA degree as a viable option for minority students, this case presents a fictional account of two college friends weighing their postgraduate options. With the goal of increasing the pipeline of graduates from underrepresented groups?mainly African Americans, Hispanics, and Native Americans?who opt to pursue advanced degree in business, a team of 16 strategic partners joined forces with Graduate Management Admissions Council (GMAC), the nonprofit developer of standardized admission exams for business school. Data from their investigations are discussed in a manner relevant and accessible to high school and college students. Suitable for high school college preparation and undergraduate level classes, this case will help generate ideas about what it would take to get more minority students into graduate business programs.

  • Learning Objectives

    Learning Objectives

    ?Help potential minority business students understand there are many different paths to earning an MBA ?Encourage college students from underrepresented groups to explore MBA degree options