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Dear Herb
Weiss, Elliott N. Case OM-1170 / Published February 18, 2005 / 1 pages.
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Product Overview

This case consists of a letter to Herb Kelleher, chairman of Southwest Airlines requesting his comments on a pair of first-hand experiences on Southwest Airlines and JetBlue Airways flights.

  • Overview

    This case consists of a letter to Herb Kelleher, chairman of Southwest Airlines requesting his comments on a pair of first-hand experiences on Southwest Airlines and JetBlue Airways flights.

  • Learning Objectives