VIEW DEMO In 12 video segments, author Jim Collins introduces "The Culture of Discipline"?the fifth of eight principles of greatness he identified in the international best seller Good to Great: Why Some Companies Make the Leap ? and Others Don't. According to Collins, the cornerstone of a great corporate culture consists of disciplined people who engage in disciplined thought, and who take disciplined action?operating freely within a framework of responsibilities. Like the other programs in this series, "The Culture of Discipline" can be used in courses in management, organizational behavior, strategy, and entrepreneurship and is appropriate for BBA, MBA, and executive audiences. Our "Good to Great Experience" interactive teaching tools challenge intuitive assumptions about leadership, discipline, change, motivation, action, and the essence of greatness. A teaching note is available to registered faculty. NOTE: This product is available to accredited academic institutions only. Please contact Darden Business Publishing to learn about available discount pricing for your school.