You have no items in your shopping cart.

British Airways-USAir: Structuring A Global Strategic Alliance (B)
Isabella, Lynn A.; Spekman, Robert E.; MacAvoy, Thomas C.; Forbes, Ted Case OB-0585 / Published August 24, 1995 / 9 pages.
Format Price Quantity Select
PDF Download
$3.75
Master Hard Copy
$4.00
Student Hard Copy
$4.00
Copyright Permissions
$2.75

Product Overview

This case, a follow-up to the A case (OB-0584), presents the decisions made by the coordination team and provides a vehicle to discuss their appropriateness.

  • Overview

    This case, a follow-up to the A case (OB-0584), presents the decisions made by the coordination team and provides a vehicle to discuss their appropriateness.

  • Learning Objectives