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Design Thinking at Arena Industries: Designing an Employee Wellness Approach
Liedtka, Jeanne M.; Brozenske, Rachel Case S-0240 / Published May 22, 2015 / 4 pages.
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Product Overview

This field-based case is one of three available case-based simulations that can be used as the basis for a multisession course on design thinking (alongside “Design Thinking at Trenton State College: Designing a Faculty Retirement Experience” [UVA-S-0241] and “Land O’Lakes: The Search for Growth” [UVA-S-0248]). A teaching note for all three cases, “Design Thinking Course Module (TN)” (UVA-BP-0550TN), offers additional essential pedagogical tools to the course instructor—including several hours of video content and a set of posters for each case that summarize ethnographic interview findings. Altogether, this set gives students a unique opportunity to get case-based hands-on practice with design thinking tools. The course emphasizes deep user understanding, iteration, and a focus on the possibilities as a way to enhance value creation for stakeholders. In this fictional case, students are asked to read a short introduction to a company's business and operating philosophies and then to play the role of a consultant charged with recommending to the company's leaders how best to improve employee wellness.




  • Videos List

  • Overview

    This field-based case is one of three available case-based simulations that can be used as the basis for a multisession course on design thinking (alongside “Design Thinking at Trenton State College: Designing a Faculty Retirement Experience” [UVA-S-0241] and “Land O’Lakes: The Search for Growth” [UVA-S-0248]). A teaching note for all three cases, “Design Thinking Course Module (TN)” (UVA-BP-0550TN), offers additional essential pedagogical tools to the course instructor—including several hours of video content and a set of posters for each case that summarize ethnographic interview findings. Altogether, this set gives students a unique opportunity to get case-based hands-on practice with design thinking tools. The course emphasizes deep user understanding, iteration, and a focus on the possibilities as a way to enhance value creation for stakeholders. In this fictional case, students are asked to read a short introduction to a company's business and operating philosophies and then to play the role of a consultant charged with recommending to the company's leaders how best to improve employee wellness.

  • Learning Objectives