At many leading business schools, cases are written only by professors or professional case writers. At the Darden School of Business, however, MBA students may also write cases.
Case writing helps students to gain tangible business writing and communication skills, to sharpen their business acumen, to understand better the key concepts learned in the classroom, and to prepare for the practical r
This technical note aims to guide discussion on three strategic moves that are designed for multipoint competition: thrust, feint, and gambit. It will examine how these moves might be applied for multipoint competition within the pet food industry. In the 1980s, pet food companies competed across many different subsegments of cat and dog food, requiring complex and creative multipoint competition
This case describes the thoughts and reflections of five MBA alumni on their way back to their alma mater for a 20-year reunion event. As invited speakers, they will advise the upcoming graduating class on what to expect after graduation. The case provides a brief background on the career trajectories and family circumstances of each of the five protagonists as well as their personal reflections o
This note offers a set of strategic questions to help you formulate an effective personal plan that can be especially useful for your first years after business school. It draws on theories and principles of management strategy as well as wisdom from top busi
This technical note discusses competitive dynamics: the various and evolving actions and reactions of two firms engaged in a rivalrous relationship. By allowing us to analyze interactions at this dyadic level, the competitive dynamics perspective provides valuable insights into a firm's behavior in a variety of competitive situations and contexts.
This case stars Long Wan, chairman and CEO of Shuanghui International (Shuanghui), as he works through the postmerger integration of the newly acquired US-based Smithfield Foods (Smithfield). Wan must address many potential hurdles as he sought to integrate two very different companies, on two different continents, separated by a world of cultural and political differences. With its headquarters i
Articles published in academic journals are rich in research that can be invaluable for business management, operations, and strategy. But managers often consider the publications to be too theoretical and impractical. This note can help business practitioners how to approach academic articles and quickly extract relevant information they can apply in their decision-making to benefit their organiz
The culture-strategy-execution framework, known as the Trio Model, offers organizations a powerful, adaptive approach to navigating today's complicated global issues. By considering culture as an integral part of strategic thinking, executives and practitioners adopting the model can take a holistic approach to solving practical problems.
A scholar in the area of organizational behavior has just learned that her paper on gender diversity has been accepted by a top management journal. She is looking forward to today's class because her new paper, which she had assigned as reading for class, could serve as a test run to discovering what kind of response her research would elicit from practical-minded business students. But instead sh
For years Danish toymaker LEGO had turned down multiple attempts from directors and producers to make a LEGO movie. Now the CEO of the Danish toymaker has gotten a movie pitch from Warner Brothers. The entire LEGO brand is at risk if the movie is poorly executed or received. The CEO wonders if attempting to compete with Disney and Pixar in developing a successful children's movie was another case
This technical notes answers the questions: What does the competitive landscape look like to a given competitor? Which firms does the competitor regard as its chief rivals? Critically, what actions is the competitor likely to take?